By: Ainsley Jacobs
MURRIETA, CA — HORSEPOWER WARS and K&N have joined forces, with K&N being named the Official Filtration Partner of the popular automotive show series. In addition, K&N will become the title sponsor of the Horsepower Wars Truck/Junkyard Challenge Competition.
Launched in 2018, Horsepower Wars quickly developed a cult following, featuring fierce competitions between rivals on the dyno, at the dragstrip, or at the road course. Horsepower Wars drew more than 3 million views in its first season. Now, Horsepower Wars is stepping up to a whole new level of awesome for 2019 with K&N proudly on board as a premier sponsor. K&N shall be featured in all three Horsepower Wars show series for 2019.
The K&N brand has been a longtime favorite of street performance drivers and hardcore racers alike. The company’s performance air intake systems and filtration elements are known to offer superior performance and are trusted by countless enthusiasts around the globe to enhance their vehicles.
“K&N is excited to partner with Power Automedia in 2019 as a premier sponsor of Horsepower Wars,” said Phil Swire, Chief Marketing Officer at K&N Engineering. “Since 1969, we’ve been dedicated to spearheading innovative, top-of-the-line filtration technology—for high-powered vehicles in demanding competitions like Horsepower Wars, as well as for daily drivers.”
“We are proud to partner with a market leader like K&N,” added Scott Parker, Horsepower Wars. “Having a competition that takes place on dirt where proper air filtration is essential, like the Truck Challenge, makes K&N a natural fit as the title sponsor. The other series can also benefit from top performing induction and filtration options, just as K&N’s customers have for decades. Horsepower Wars first season was bigger than we expected, and with K&N’s support, Season 2 is shaping up to showcase some amazing competitors and competitions!”
Together, Power Automedia and K&N are building something special. Horsepower Wars fans and viewers can expect an even bigger, more exciting 2019 as Season 2 is slated to deliver special content, also including Pony Wars: Mustang vs. Camaro vs. Challenger and the innovative $10K Drag Shootout, and more! Season 2 content kicks off in March 2019.