Jonathan Mill Joins Power Automedia’s Alloy Studios as Executive Producer & GM

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MURRIETA, CA – POWER AUTOMEDIA is excited to announce that accomplished automotive executive Jonathan Mill has joined the company. Mill has accepted a role as Executive Producer and General Manager of Alloy Studios, Power Automedia’s video production company. 

With ten years of multi-media marketing and advertising, product development, and publishing experience plus his familiarity with all things automotive, Mill has worked hard to pursue his professional career in an industry he is passionate about. 

“We are excited to join forces with Jonny Mill as our Executive Producer/GM of Alloy Studios,” said James Lawrence CEO of Power Automedia. “Jonny will be an integral part of Alloy’s leadership team, and will help develop cutting edge digital and interactive products for our clients. We are very excited to put Jonny’s vision and creativity to use on behalf of our partners.”

Prior to joining the Power Automedia team, Jonathan Mill began his career in the entertainment space with automotive being just a hobby. His career switched gears, though, when he developed the award-winning E-Stopp; a push-button emergency brake, and an anti-theft unit for custom and classic cars. 

He soon found himself back into the entertainment side of automotive, leading integrated marketing and sales for broadcast and over-the-top content. Jonathan Mill later became Publisher of Hot Rod magazine where he ushered in a new era with the Discovery Communications acquisition. Additionally, Mill has been honored as the SEMA Gen III Innovator and has been an active volunteer leader within SEMA.


Press Contact

Amanda Bourne

25843 Jefferson Avenue

Murrieta, CA 92562


Power Automedia believes in the magic of the automobile, helping automotive enthusiasts achieve their dreams, and building something special. They communicate with passion and emotion, educate with expertise and enthusiasm, and nurture and entertain new enthusiasts. Power Automedia currently publishes digital automotive enthusiast magazines and produces video content for auto industry clients.

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Power Automedia believes in creating the best automotive content, to fuel the magic of the automobile. We believe in helping people achieve their dreams by building something special. We pioneered the automotive digital media revolution, and have continued to innovate to stay on the forefront of the digital landscape.