Power Automedia recently launched two new magazines, making a huge debut in the online Ford community. Fresh, new content will now be brought to readers in the form of tech articles, car features, event coverage, the latest industry news, and the scoop on the newest and hottest products.
Power Automedia’s existing magazine, StangTV, has transformed into both the brand new FordNXT.com as well as the relaunched FordMuscle.com. FordNXT has a specific focus on the next generation of Ford performance, including Coyote 2011+ Mustangs, EcoBoost, Raptors and more. FordMuscle.com caters to fans of more traditional Ford performance such as Fox Mustangs and earlier Ford hot rods. It will feature tech articles showcasing everything from pushrod 5.0-liters to Three-Valve and earlier Modulars. Both magazines’ content will be overseen by the Power Automedia Ford Group’s Executive Editor and Blue Oval guru, Steve Turner.
“It’s an exciting time for Ford enthusiasts. Since the introduction of the Coyote 5.0-liter engine and the rise of EcoBoost, the Ford performance options have multiplied. In order to properly address these next-gen Ford vehicles, we are launching FordNXT.com, which will cover everything from the Ford GT to the Fiesta ST and all the Mustangs and Raptors in between,” Steve explained. “Of course, we realize there are plenty of amazing Blue Oval vehicles born before 2011. That’s why we added FordMuscle.com to the Power Automedia family of sites. There we’ll cover everything from classic musclecars and fast Fox Mustangs to modern modulars and earlier Fords fitted with modern engines.”
“Perhaps what I love most about the launch of our two new magazines is that it communicates to the readers that we are more than just Mustangs,” proclaimed Scott Parker, Power Automedia’s Director of Content and Strategy. “We have two performance-focused websites that comfortably house content on literally every Ford platform. And now that we’ve drawn the proverbial line in the sand, it is even easier to go straight to the content that you want. It’s a best-of-both-worlds scenario, where we can offer greater breadth to the scope of content yet greater specialization at the same time.”
These two new magazines provide every single Ford enthusiast a go-to source for entertainment and education directly related to their vehicle of choice. They can be visited at www.FordNXT.com and www.FordMuscle.com.
Power Automedia has announced plans to expand its popular all-Ford magazine StangTV into two new magazines: FordMuscle and FordNXT. To lead the new titles, Power Automedia has also hired magazine industry veteran Steve Turner as Executive Editor.
“I’ve known Steve Turner for more than 15 years, and you’re not going to find a more experienced, dedicated editor,” said James Lawrence, Power Automedia CEO. “He has invested a good portion of his working life in knowing the Ford and Mustang market inside and out, and we couldn’t be more proud than to have him on the team.”
“Power Automedia is expanding our modern Ford and Ford musclecar performance offerings so readers can see more of what they want, and less of what they don’t,” explained Scott Parker, Power Automedia’s Director of Content & Strategy. “Power Automedia’s existing magazine, StangTV.com, will expand into FordNXT.com—a magazine targeted to the next generation of Ford Performance, including Coyote, 2011-up Mustangs, Ecoboost, Raptors, and more. It’s for today’s Ford technology.”
FordMuscle.com, on the other hand, will cater to traditional Ford performance—Fox Mustangs and earlier, more traditional Ford hot rods. It will feature engine tech ranging from pushrod 5.0-liters to Three-Valve and earlier Modulars. Both magazines will be go-to sources for all things Ford; tech articles, car features, event coverage, the latest industry news, and the scoop on the newest and hottest products.
Turner is a graduate of the University of Central Florida and has over 20 years of experience in the industry, most notably working for Super Ford, Focus Fanatic, and as the editor of 5.0 Mustang & Super Fords. Most recently, he helped create and launch a digital content platform for SVTPerformance.com, where he served as Editor-in-Chief for the last two and a half years.
“I am looking forward to working with the dynamic and innovative team at Power Automedia,” Turner said. “The team is driven by a passion for cars and they are always looking for a better way to spread that enthusiasm via online magazines, social media, and video. We will develop FordNXT and FordMuscle into the number-one sources for Ford performance enthusiasts to get their fix.”
Power Automedia has acquired the assets of long-time Ford magazine FordMuscle from its founder Chirag Asaravala, and is preparing an ambitious expansion in the Ford market. A new FordMuscle logo has been designed by Power Automedia reflective of the power of the FordMuscle brand and a modernization of the magazine.
Ford Muscle has supplied readers with valuable do-it-yourself editorials and extensive product reviews since 1999. “FordMuscle was established with the simple goal of making technical content available online to enthusiasts,” said Chirag Asaravala, founder of FordMuscle. “It will be in great hands with Power Automedia and I can’t think of a better team to take it to a new level in providing leading content for the next generation of Ford enthusiasts.”
“We are very committed to Ford enthusiasts, and we’ve got some exciting plans in the Ford Market,” said James Lawrence, Power Automedia CEO. “StangTV has been providing incredible editorial content, photos, and videos to Ford enthusiasts for over six years, but we’ve got some big things brewing. We’ve realized the Ford marketplace has a lot of layers – Coyote Mustang, Ecoboost, Ford Raptor, Pushrods, Modulars, Classics, and more.”
Power Automedia will be releasing more information about its plans in the Ford marketplace prior to the 2016 SEMA show.
Power Automedia believes in creating the best automotive content, to fuel the magic of the automobile. We believe in helping people achieve their dreams by building something special. Power Automedia champions the automotive digital media revolution by producing innovative automotive digital websites and immersive video.