With over 5 million video views and over 20 million minutes of viewing time, SpeedVideo’s live automotive broadcasts have exploded across the internet and leading social media platforms. In total, SpeedVideo reached over 2 million fans throughout the course of their debut season in 2016.
“This season was bigger and bolder than we ever expected,” said SpeedVideo CEO James Lawrence. “To reach over two million enthusiasts with only eight national events really just showed how explosive the growth on live broadcasts is. In 2017, we’re going to be live with over 35 of the best events, straight to the viewers computers, phones, and tablets. We are projected to reach over 5 million viewers in 2017.”
Racing fans watched from every device all around the world — from SpeedVideo.com to their mobile device, tablet or even on Facebook Live. While simultaneously broadcasting to SpeedVideo’s website, Facebook Live captured an even larger audience, with a whopping 28 percent of views coming from this social media platform.
The total audience in 2016 includes:
- 2.1 million viewers
- 5.3 million video streams
- 90% North American Audience
- 20.7 million minutes of broadcast time
Outlaw Armageddon draws thousands of spectators as well as the most notorious names in the industry to its home at Thunder Valley Raceway Park in Noble, Oklahoma. With the live stream in 2016, for the first time, Outlaw Armageddon’s event was available to anyone in the world. The broadcast was extremely successful and brought in a whopping 1.5 million views and over 400,000 online viewers.
SpeedVideo’s live broadcast of the 2016 World Cup Finals accumulated over 1.2 million views and racked up over 285,000 unique viewers. “I believe we are going to see an even larger increase in event attendance in 2017 because we have piqued the interest from so many more people now,” said World Cup owner Jason Miller. “We saw an energy and buzz online for the WCF that weekend that we had never seen before. I had racers that told me they were receiving texts from friends and family back home congratulating them on their pass before they even got back to the pit area.”
SpeedVideo’s live drag racing broadcasts will continue throughout 2017, covering events from the NMRA, PDRA, NMCA, TX2K, Dirty South, Radial Fest, Outlaw Armageddon, Shakedown at the Summit, MIR, and more. View past and future events at www.speedvideo.com.